The North Shore Girls
TV Show Intro | Advertising
The North Shore Girls is a pitch for a documentary-style travel TV show. Centered on Molly and Aubrie, two girls in their twenties, the show would follow them as they explore new places, find hidden gems, and give tips on how to travel safely and cheaply as a young woman.
The Challenge: Come up with a pitch for a TV show of your choosing. From there, develop an intro sequence, thumbnail, and advertising posters with a cohesive feel.
For the intro sequence, I used footage from a recent trip to Sweden. The idea was that each episode intro would follow the same format, but use clips from the place visited in the episode. I wanted the intro to have a fun, nostalgic, and cozy feel, so I increased the warmth of the clips and brought down the contrast, to make it feel as though it could have been shot on a vintage camcorder. I chose a color palette for the title that complemented the colors in the video, and gave the text some movement to feel fun and lively. Finally, for music, I chose an instrumental track that reflected that nostalgic and adventurous quality that I wanted the show and the intro to have.
Thumbnail & Advertising Posters
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